- There is no time limit
- You hold the page until somebody pays more. That could be an hour or it could be forever. Nobody buys a fixed window.
- Being outbid is not being deleted
- You move to the back page and stay there permanently, ranked by what you paid. The link keeps working.
- Links are marked as paid
- Every outbound link carries a sponsored attribution, which is what search engines require of paid placement. The text itself is plain server-rendered HTML, so it reads normally to anything crawling the page.
- Payment is once, and final
- A single charge, no subscription, no refunds. Anything unlawful or hateful gets pulled without one.